Thought is the new name for Braintree, which was launched by two friends in Australia in 1995 who wanted to design and wear natural, cool clothing. They are now based in London with a design team who still share that original vision for contemporary fashion and sustainability to go hand-in-hand. Each season they craft thoughtful and stylish pieces that are effortless to wear and are sustainably and ethically made. And that ethical approach extends from the fabrics they use, to how they design, make and deliver their garments.

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